Intent Data: SITE ID

SITE ID is intent data — it identifies businesses and consumers who visit your website, revealing the company names, employee details, and contact information behind your anonymous traffic. These are people who have already shown intent by visiting your site.

What Is Intent Data? SITE ID Has You Covered.

Intent data shows you people who have shown interest in what you sell. SITE ID captures this intent directly from your website traffic.

Here's what SITE ID reveals:

• • Visitors to your website — people already interested in your offering
• • Company names and employee details for business visitors
• • Contact information: name, email, phone, address
• • Demographics: income, age, homeowner status

SITE ID = Intent Data

SITE ID shows you people who visited your website — they already have intent. Even if they:

• • Did not fill out a form
• • Did not request a call
• • Did not buy (yet)

SITE ID turns that intent into real identities you can reach out to.

Why Intent Data Is Powerful

Intent data helps you:

Instead of guessing, you advertise to people already searching. That increases efficiency.

Why Visitor Identification Is Powerful

Visitor identification helps you:

You already paid for traffic. Now you can activate it.

Revenue Example

Let's say:

Where Most Companies Get It Wrong

Some companies:

That creates:

• • Spam risk
• • Poor match rates
• • Unstable performance

How accurate is visitor identification? — Learn why accuracy is critical.